About Lorena Beccari

Lorena has spent over a decade in the Toronto real estate market. Her eye for design and detail has helped build an innovative marketing platform.

Real estate is more than a job for Lorena…it’s a perfect fit for her talents. Prior to becoming a realtor, she worked as an art director in the advertising and design field. This very specific focus on sales helped catapult her career in real estate. Her innate artistic talent, and sharp eye — all of which translate into a dedicated professional who knows how to get the best value for her clients — and how to get things done.

“Many agents forget that selling a property is all about marketing. Buyers don't come into properties with spreadsheets and take notes. It’s an emotional experience for them. As such, staging, presentation and getting the word out about each and every property I am entrusted to sell, is my top priority.”

But Lorena’s expertise extends beyond sellers…“When I’m working with buyers, I try to encourage them to see beyond the staging and marketing — to try to see the property with an objective eye.” Whether she’s exceptional at her job because she’s incredible at it—or vice versa, her passion is truly contagious.